The World's #1 Hooded Towel

What makes us the best hooded poncho towel? It's without a doubt the premium materials that guarantee comfort, absorbency and durability for the whole family.

Shop today and discover why we are the number one choice for kids and adults hooded towels.

Adult Hooded TowelAdult Hooded Towel

Adult Hooded Towel

Meet the Original Hooded Poncho Towel—it's not just any towel, it's your go-to towel for every adventure. Whether you're chilling at the beach, taking a dip in the pool, lounging...
$79.99 $74.99
On Sale
Kids Hooded TowelKids Hooded Towel

Kids Hooded Towel

Discover the Noxen Original Kids Hooded Poncho Towel. Designed exclusively for kids and teens, this poncho towel is crafted from 100% pure cotton terry towel, it promises unparalleled softness and...
$79.99 $54.99
On Sale
Oversized Hooded TowelOversized Hooded Towel

Oversized Hooded Towel

Oversized Poncho Towel For Adults Introducing the Noxen Oversized Hooded Poncho Towel—a fusion of style, comfort, and functionality tailored for adults. Crafted to cater to everyone, from the petite to...
$99.99

Adult Hooded Turkish Towel

Meet the Adult Hooded Poncho Turkish Towel — it's not just any towel, it's your go-to towel for every adventure. Whether you're chilling at the beach, taking a dip in...
$89.99 $80.99
On Sale

Kids Hooded Turkish Towel

Discover the Noxen Original Kids Hooded Poncho Turkish Towel. Designed exclusively for kids and teens, this poncho towel is crafted from Light weight Turkish cotton, it promises unparalleled softness and...
$79.99 $71.99
On Sale

Oversized Hooded Turkish Towel

Meet the Adult Hooded Poncho Turkish Towel — it's not just any towel, it's your go-to towel for every adventure. Whether you're chilling at the beach, taking a dip in...
$109.99 $98.99
On Sale

It's all in the details

100% Cotton

Made from 100% Cotton, all of our ponchos are super soft with Terry cotton on the inside.

Thick, Warm, Plush

Perfect for high winds, cold days, wet winters or protecting you from the sun at the beach.

Quick Dry

Our Ponchos are absorbent and quick drying, for a long comfortable day wherever you are.

FREE Swim Bag

All ponchos come with a free swim bag. So that when you aren't in it, it's not in the way.

Hidden Pockets

All styles have pockets, but upgrade to pro for the aded security of hidden zip pockets.

Custom Embroidery

Add your nickname for a bit of extra steeze.

Who Said Size
Doesn't Matter?

Jokes aside, but of course it does! Follow our easy as guide selecting and making sure your hooded towels sits and fits the way you want it to.

Ride Every Wave With Us

More than just a clever wee tagline, 'Ride Every Wave' is an ethos we live by in both the literal and metaphorical sense. Just like the waves we ride every day, life can be up and down. It can be messy, you can get slammed, pushed down and it can feel like everything is just too overwhelming. Noxen started as a surf brand because the ocean was always somewhere that I could clear my head.

We're committed to making a positive impact.

Our true passion lies in supporting those who are dealing with mental health, and that's why we donate 5% of our annual profits to organizations and charities that provide critical support and resources to individuals in need. Thanks to the amazing support of our loyal customers and the dedication of our small team, we have already donated over $22,000, and we couldn't be prouder of this achievement.

At Noxen, customer satisfaction is at the heart of everything we do. We value every single person who has supported us on this journey, and we strive to meet their expectations at every step of the way. Whether it's answering your inquiries, ensuring timely delivery, or providing exceptional after-sales service, we always go the extra mile to ensure that you have a positive experience with our brand. Don't forget to check out our towel poncho, the perfect companion for your next adventure.

Our Story

Hey guys, Todd here...

A surfer, business owner, father, and passionate advocate for mental health, I stand as a testament to the power of speaking up. Not too long ago, my life was on a different path. As a former police officer in New Zealand, I had a clear career ahead, but a series of traumatic events brought on my own struggle with mental health and the "black dog."

Through connecting with individuals on similar journeys, I have come to understand the importance of mental health support and advocacy. If you are also on this journey, know that you are not alone and welcome to this community.